Why TrueAccord? TrueAccord is a category-defining company.
We combine machine learning with a human-based approach to transform debt resolution and to get people on the path towards financial health.
Every year, more than 70 million Americans have negative experiences dealing with debt.
We are changing this by providing personalized digital experiences that guide lenders and consumers through this challenging financial process. With a world-class leadership team, passionate team members, and proprietary predictive models trained on years worth of transactional data, TrueAccord is well-positioned to deliver on a huge opportunity: helping millions of consumers to regain and keep their financial footing while lowering the cost of doing business for creditors across many industries.WHAT YOU WILL DOTrueAccord is growing, and we re looking for a Marketing Manager to help us take our demand generation activities and our marketing team to the next level.
Reporting into the Marketing Lead, the Marketing Manager will be tasked with helping support the execution of integrated marketing campaigns and generating pipeline to help cement our position as a category-leader in the digital debt collection space.
You ll have the freedom to plan, experiment, and execute marketing campaigns across different channels.
You ll have the opportunity to learn and grow with the team and the company.WHAT WE ARE LOOKING FOR:LEARNER MENTALITY: You re looking to learn and not afraid to get your hands dirty.
You ve always taught yourself how to do your job and you re not afraid to fail.
You re comfortable with moving fast, making decisions with imperfect data, and learning on your own.CREATIVE THINKING: B2B marketing to the financial industry is a difficult task and one that demands out-of-the-box thinking to be successful.
The willingness to put yourself out there and come with fresh ideas is a MUST!SUPERB COMMUNICATION SKILLS: You re a wizard of words both written and said.
You probably think this job post is too long, and you might have a few suggestions on how to trim it down.
You know how to explain complex concepts in clear, pithy prose, and you cannot wait to write a conversational email about why digital is the future of debt collection.Day-to-day responsibilities include:Plan end-to-end execution of marketing programs that fill the top of the sales funnel, like webinars, virtual events, email campaigns, etc.Support integrated demand generation campaigns that contribute to a predictable sales pipeline through tools like Marketo and WordpressCreate, maintain and share performance metrics on marketing activities and impact to pipelineWrite killer email copy or longer-form blogs that educate prospects with compelling reasons of why they should buyContinuously improve campaign strategies by collaborating with sales, marketing, and product to understand buyer needs and the full customer journey Other Qualifications BA/BS degree required; Experience in fintech a plus but not a requirement1-3 years of demand generation experience preferably within a B2B / SaaS companyUnderstanding of end-to-end campaign development, execution, and measurementStrong organizational skills to effectively manage multiple and projects with tight deadlinesExcellent analytical and quantitative skills to interpret data and translate it into actionable changeExperience with Marketo and Salesforce is a plusWhat TrueAccord offers you + Culture & BenefitsTrueAccord is a distributed company with a major presence in the San Francisco Bay area and Lenexa, KS. We offer a healthy work environment that continuously builds an inclusive and diverse culture where everyone is able to develop the best version of themselves.
We are a dynamic group of people who are subject matter experts with a passion for change.We offer:
*** Generous paid time off*** Paid training*** We promote work/life harmony*** Paid holidays*** Health, dental and vision benefits*** 401K with matchingOur teams are crafting solutions to big problems every day.
If you re looking for an opportunity to do impactful work, join TrueAccord and make a difference.Our Dedication to Diversity & InclusionTrueAccord is an equal opportunity employer.
We promote, value, and thrive with a diverse & inclusive team.
Different perspectives contribute to better solutions and this makes us stronger every day.
We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Location/Region: Lenexa, KS (66219)